
Greenwashing is A Bad Thing, right? As we all know, companies that promote products and services by overstating or lying about their...
09 Jan 2009
IT giant IBM has just launched arguably the world's largest green marketing campaign. Joel Makower asks two of the execs behind the initiative to outline the rationale behind the repositioning of the company
09 Jan 2009Solitaire Townsend, chief executive of sustainable public relations firm Futerra, makes the case for ethical PR and argues that the need for green marketing is as strong as ever
07 Jan 2009Why 2009 will deliver both tough times and tide-turning optimism for green businesses
05 Jan 2009Renewable Energy Credits are designed to spur the development of renewable energy by selling the rights to its environmental benefits. Carbon credits often aim to do much the same thing. Can the two get along?
02 Jan 2009From financial meltdown to Obama's election victory, the end of the year combined fear and hope for the green business movement
31 Dec 2008Our glance back at the year recalls a summer of dodgy biofuels and upbeat IPOs
30 Dec 2008From a million Prius to Boris' special take on saving the environment, we cast our eye over the green businesses events of the second quarter
29 Dec 2008In the first of its four-part series, BusinessGreen.com looks at the stories that defined the year in green business
29 Dec 2008In the face of increasing scarcity and rising costs, companies are beginning to realise that water, like energy and carbon, should be a key pillar of a corporate sustainability strategy
23 Dec 2008Thomas Friedman's Hot, Flat and Crowded offers a compelling argument that national- and self-interest can drive green actions just as much as liberal ideals
22 Dec 2008